flor
KROQ Presents:

flor

The Glass HousePomonaCA
All Ages
Doors 7:00pm

flor draw fearlessness from the strength of their union as friends and bandmates, a D.I.Y. journey, and shared willingness to bring bold pop ambition to alternative music. With hundreds of millions of streams, sold out shows around the world, and critical praise to their name by 2019, the Oregon-bred and Los Angeles-based quartet—Zach Grace [vocals, guitar], Dylan Bauld [bass, production], McKinley Kitts [guitar], and Kyle Hill [drums]—anchor twelve undeniable anthems inside of a newfound confidence on their 2019 second full-length, ley lines.

Zach and Dylan wrote and recorded their debut as flor, come out. you’re hiding, in the latter’s bedroom studio during 2016. Within a year, it quietly caught fire as the band jumped in a van and went on to log shows alongside everyone from Paramore and Hayley Kiyoko to Walk The Moon and Andrew McMahon and The Wilderness. Along the way, numerous songs deepened the band’s connection to fans by speaking directly to identifiable human emotions. “Hold On” documents the excitement of young love as “Back Again” details the moment of saying goodbye and “Warm Blood” discusses infatuation and the awe incited by a significant other. Acclaim came from the likes of Ones To Watch, Earmilk, Alternative Press, and more as they also claimed real estate on coveted playlists at streaming services.

Kicking off their next chapter, flor heralded ley lines by uncovering the gliding “slow motion” and ebullient “dancing around”—amassing millions of streams—before unveiling the title track and singles “money” and “aiming low.” From top to bottom, ley lines emanate a strength meant to be shared.

Signed to RCA Records, Winnetka Bowling League are relatively new arrivals to the Los Angeles music scene. Their debut single “On The 5,” a love letter to the baked asphalt of a California freeway, perfectly encapsulated the melancholy of a past romance conducted under blistering sunshine. The track, released at the tail end of summer of 2018, was an immediate hit at college radio where it spent three weeks in the top 5, was playlisted on Sirius XM’s’ AltNation, and has received over 2.5M streams to date.

Definitely the first time you’ve heard “nonfat” rhymed with “Prozac,” “Kombucha,” is the first single released from Winnetka Bowling League’s recently released EP Cloudy With a Chance of Sun. The band has been on the road continually with sold-out headline shows in New York and LA, a tour in November 2019 supporting Sasha Sloan, and a run of radio shows supporting Cage the Elephant. 2020 will see Winnetka Bowling League release a brand new EP and they’ll be touring in a city near you.

Insecure Alex is a band on a tightrope, navigating a thin line between the past and present. The 5 person crew, originally from the Pomona area, blends a contemporary rock and pop sensibility that is inspired by the nostalgic charisma of the Motown Era. The band employs an edge and daring heart that can only come from the boredom and restlessness of the Southern California suburbs - an inspiration point for them, as well as a place where their fan base is rising. The band began their career performing at local bars and clubs in the greater Los Angeles area while developing their sound and writing music. In their first year, the debut of their self-produced EP, Changes, led to opportunities to share the stage with a diverse collection of notable musical icons including 311, Matisyahu, The English Beat, and Ozomatli among others. The raw and penetrating vocals of front man Mark Vasquez are perfectly juxtaposed with the polished blue-eyed soul of a quintet with Brett Woods on keys, guitarist Alex Endonino, bassist Casey Guldberg, and drummer Francis Galluppi. In true indie fashion, the group’s do-it-yourself mentality is regularly on display in both their music production and their engaging approach to marketing. With a big sound and the heart to match, Insecure Alex aims to harmonize the soul of music’s past with the shine of its present.

Venue Information:
The Glass House
200 West 2nd St
Pomona, CA, 91766